Every five years, Canon provides an opportunity for photo, legal, education, financial, and health care professionals to view some of their new products and potential product concepts. These products and concepts are revealed at a global showcase that includes stops in Paris, Tokyo, and Shanghai. It also provides an opportunity for attendees to attend seminars led by leading experts in these fields. On September 1st to 3rd, I attended the 2010 Expo, which was held at the Jacob J. Javitz Convention Center in New York City.
Some of the products introduced at the Expo were the new Canon 60D, the Power Shot S95, and Canon's Wonder Camera, a prototype. (Visit Canon's site for more info.)
I heard a number of speakers at the Expo, including Corbin Bernsen. He explained how new, smaller cameras and technologies were changing film-making, especially with respect to independent films. Douglas Kirkland and Denis Reggie each discussed their careers photographing celebrities. Fashion photographer Robert Farber discussed the importance of doing ones own personal work, even while working for others, as it is important to find and maintain your own personal style. Copying others simply doesn't work.
One of the most interesting things I learned at the Expo was that Canon manufactures all of their own equipment, including growing the crystals used for lenses. It is impressive, because it enables them to maintain quality control.
In addition to the above, I was able to take a few shots of models in a mock fashion show, using the Canon 7D. All of these events made the Expo a very engaging experience.
No comments:
Post a Comment